

Jonathan Stroud is a highly skilled business consultant with a focus on paid acquisition, sales funnels, and direct response marketing.
Jonathan's expertise is in paid acquisition, including the use of Meta Ads and TikTok Ads.
He has a deep understanding of how to drive strong returns on investment (ROI) for his clients, and has helped hundreds of entrepreneurs increase their profitability and make a meaningful impact in their communities.
In addition to his skills in paid acquisition and direct response marketing, Jonathan is also well-known for his ability to build highly effective sales funnels.
He has a keen eye for identifying opportunities for optimization and has helped hundreds of businesses streamline their sales processes and increase their overall revenue.
Jonathan's dedication to helping entrepreneurs succeed has earned him numerous accolades, including the prestigious 2 Comma Club Award from ClickFunnels. This award is given to only the top 1% of entrepreneurs who have achieved over $1 million in sales through a single sales funnel, and is a testament to Jonathan's expertise and success in the industry.
Jonathan's passion for helping others succeed, combined with his expertise and track record of success, make him a valuable asset to any business looking to grow and thrive.
Whether you're a small startup or a well-established company, Jonathan has the skills and experience to help you reach your goals and achieve long-term success.













TL;DR: On November 6, 2026, Firefly Aerospace and AST SpaceMobile announced a three-year agreement valued at more than $1.3 billion for rocket engines, an IP license and engineering support tied to AST’s new heavy-lift rocket, Blacklift. Firefly will deliver 27 Miranda engines and 9 vacuum Vira engines for AST’s first three rockets, while AST gets a license to manufacture the engines at a new U.S. facility. Payment mixes cash and AST Class A shares. For space companies, the story is about vertical integration versus launch-as-a-service, engine scarcity as sales proof, and how to announce a supplier–customer mega-deal without looking like a captive partnership.
Key takeaways
Here is the news in short. According to Firefly Aerospace’s November 6 release, the company signed a three-year agreement valued at more than $1.3 billion with AST SpaceMobile. The package covers delivery of 36 engines, an intellectual property license and engineering support for AST’s new heavy-lift rocket.
AST’s BusinessWire release names that vehicle Blacklift: a reusable rocket sized around a ~20-ton class, meant to deploy up to five BlueBird satellites per launch, with operations targeted for late 2028. Seeking Alpha also summarized the engine deal as a major commercial milestone for both Nasdaq-listed companies (Firefly trades as FLY; AST as ASTS).
The key facts as reported:
Direct-to-device and large LEO operators usually buy launch as a service. AST is choosing a hybrid path: keep flying on other providers while building a house rocket sized for BlueBird deployment cadence. That is a different bet from pure launch-as-a-service, and it changes how partners, investors and customers read schedule control.
Engine supply is the scarce piece. By locking engines, manufacturing rights and multi-year engineering support in one package, AST is buying schedule leverage and production know-how, not only thrust. Firefly is selling that scarcity while keeping the right to sell Miranda and related engines elsewhere. Complementary, non-compete partner messaging matters here: the deal is framed so Firefly is not cast as AST’s captive propulsion shop, and AST is not cast as Firefly’s only customer.
For marketers and sales leaders, mega-deals like this also show how to announce a supplier–customer partnership without sounding like a takeover. Cash plus equity with lock-ups, retained IP ownership, and an explicit “we still serve the market / we still buy external launch” line are all trust signals. Our earlier notes on Reflect Orbital’s launch deals and SpaceX–Boost Mobile talks already pointed at how launch access and network control stories move markets. This one adds engine IP and manufacturing rights to that toolkit.
These points are our reading of the situation, not facts from the reports.
You do not need a heavy-lift program to use this news. Here are five practical moves.
If you sell propulsion, stages, buses or any long-lead hardware, put verified test counts, burn times and production milestones on the one-pager. Buyers comparing options, including those watching dedicated capacity plays like HawkEye 360, care whether you can deliver at scale under a multi-year agreement.
AST is not abandoning external launch; it is adding a house option for late-decade cadence. If you are a constellation operator, write a short internal memo: what you must control (manifest slots, fairing volume, reuse, cost) versus what you should keep buying. If you sell launch or rideshare, prepare a customer narrative for operators who are building parallel paths.
Firefly is not only selling engines. It is selling a license, engineering support and a path for the customer to manufacture. That structure can work for radios, antennas, optical terminals and ground systems too. Spell out who owns IP, who can sell to others, and what the customer may produce in-house.
Lead with term length, what is delivered, payment mix and retained rights. Cash plus equity with lock-ups is fine to describe when it is in the release. Our playbook for space funding and contract announcements shows how to frame those milestones without overselling. Pair the customer quote with a line that protects your broader market story.
AST’s BlueBird deployment story and the Amazon–Globalstar FCC approval both show how direct-to-device ambitions collide with launch and spectrum realities. If you sell into that stack, update your pitch so launch cadence, spare strategy and supplier depth sit next to RF and device claims. Keep the longer strategy in our space marketing guide.
Three questions are worth answering this quarter if you sell launch, propulsion, constellation capacity or major supplier agreements:
For selling into large primes and complex supplier networks, our guide on selling to prime contractors pairs well with the announcement discipline above. For the full marketing and sales framing across content, partnerships and pipeline, start with the space marketing guide.
Firefly Aerospace and AST SpaceMobile announced a three-year agreement valued at more than $1.3 billion covering rocket engine delivery, an IP license and engineering support for AST’s new heavy-lift rocket, Blacklift.
Firefly will deliver 27 Miranda engines and 9 vacuum Vira engines for AST’s first three rockets, for a total of 36 engines, alongside a license for AST to manufacture the engines.
Blacklift is AST SpaceMobile’s planned reusable heavy-lift rocket, described as a ~20-ton class vehicle that can deploy up to five BlueBird satellites per launch, with operations targeted for late 2028.
No. Firefly retains full ownership of the engine IP, says it will continue serving the broader market, and both companies frame the deal as non-competitive. AST also says it will keep using external launch providers.
Package scarce hardware with clear IP and manufacturing terms, keep commercial freedom explicit in both the contract and the announcement, and treat verified test and production depth as sales proof when you chase multi-year supplier or customer mega-deals.
Join Space Entrepreneurs, free. Space Entrepreneurs is the free Skool community I host for founders who are starting, marketing and growing space companies. Bring your questions, share what you are working on and learn from people building in the same industry.


