As technology continues to evolve, so do the tools available to marketing professionals in the new space industry. 

While many tried-and-true strategies have been used successfully for years in the space industry, emerging opportunities still need to focus on the foundations to be effective. 

Here are five marketing strategies you may not have considered yet in your space industry business. 

1. Email Marketing 

In today’s world of digital media, email marketing is still one of the best ways to reach out to potential customers and build relationships with them. 

Email campaigns can help you keep customers informed about your products or services and increase your brand awareness among potential clients by providing content that is helpful and relevant to their needs (the money is on the email list!).

2. Video Marketing 

Video has become increasingly important forr businesses in all industries. 

Videos are a great way to engage customers and demonstrate how products or services can solve their problems.

If you're not incorporating video into your marketing campaigns in the new space industry you're falling behind your competition.

3. SMS Campaigns 

SMS campaigns are important in the space industry because they provide a direct channel for engaging with customers and can feel more personal than emails. 

By creating short, personalized messages, you can ensure that their messages are delivered quickly and efficiently while building meaningful relationships.  

4. Giveaways 

Giveaways have long been used to generate leads and drive sales in the space industry. 

A giveaway campaign targeted at existing customers could be a compelling way of showing appreciation while encouraging continued engagement with your brand.  

It's a great way for prospects to raise their hands and let you know they're interested.

5. Referral Marketing 

Referral marketing is a great way to leverage existing customer relationships and tap into new networks of potential buyers who may not have heard about your product. 

By incentivizing existing customers with rewards such as discounts or special offers when they refer friends or colleagues, you can quickly expand your customer base without spending a lot of money on traditional advertising methods like radio ads or print materials.  

If you have a great product, referrals will come naturally, but it's best to build incentives (like affiliate payouts) and other ways to encourage clients to talk about you.

Big Takeaway: 

Big Takeaway: With these five marketing strategies at your fingertips, you can compete in today's new space industry. 

Whether it’s email campaigns, video marketing, SMS campaigns, giveaways or referral programs – make sure you’re leveraging all the tools available so you don’t leave opportunities on the table! 

Need help leveraging these strategies in your space industry business?

Because you read to the end of my article today, I want to gift you a free strategy session.

Book your free strategy session here!

#spacemarketing #space #spaceport #spaceeducation #spacetech #spaceblog #spaceindustry #newspace #spaceeconomy #jonathanstroud #spacelaunch #nasa #blueorigin #spacex #spaceblogs #blogs #marketing #socialmediamarketing #socialmedia #sales #2cc